In this live webinar, Zach Gropper joins Mark Walker, Florence Broderick and Nicola Anderson to discuss some of the hottest topics sales leaders are facing today. Together they discuss how to create ICPs that can be used as a north star for team focus, earn awareness and cut through the competitive noise in your markets, and generate unique insights at scale, to help you connect with buyers across the sales cycle.

Kicking off 2024 with the fifth episode of the Insight to Revenue Podcast hosted by Insight Revenue CEO & Founder, Zachary Gropper. This episode features John Gloekler, a seasoned revenue leader with over 30 years experience in sales, marketing, customer success and account management at startups, scale ups and enterprise companies.